---
title: "Ideas"
slug: "ideas"
abstract: "Overview of the Ideas page, which contains all the content created through the creative ideation process."
---
# Ideas

The **Ideas** page contains all the content created through the creative **Ideation** process where you generate new ideas. An idea is a basic element of thought and can be visual, concrete, or abstract. You can [add ideas](https://doc.sitecore.com/ch/en/users/content-hub/add-content-to-the-ideas-page.html "Add content to the Ideas page") directly on the **Ideas** page. When an idea has been approved for creation, it moves into the [CMP flow](https://doc.sitecore.com/ch/en/users/content-hub/create-content.html "Create content").

There are two tabs on the **Ideas** page:

- **Filters** - lists available filters for **Content**, **Audience**, and **Region**. Select a filter to narrow down the list of ideas displayed. In the following example, the **Blog** filter is selected.
- **Advanced** - lets you build a filter by specifying the conditions.

You can filter ideas by locale using the **Localization** facet and sort ideas by **Name** and **Date created** attributes.

To change the columns displayed on the **Ideas** page, click **Columns** :mdiViewColumnOutline:. In the window that displays, select or clear the check box next to the column heading.

![Ideas page groupings](https://doc.sitecore.com/api/markdown-image/ch/en/users/content-hub/images/ideas_page_groupings.png)

You can also use the full-text search to find ideas.