Commerce Marketing Automation campaigns

Abstract

Introduction to Commerce Marketing Automation campaigns.

Using Commerce marketing automation campaigns, you can re-engage with customers who have visited your storefront but not completed a purchase, confirm new orders, and recommend new products. When you add a Commerce Marketing Automation Campaign to a storefront site during site creation, a new Commerce marketing automation campaign is created using the Commerce marketing automation template. This template includes the Send commerce email activity, which lets you include contact and cart information in an email campaign. You can customize the default template as needed.