---
title: "Locales with lowest CVR"
slug: "locales-with-lowest-cvr"
abstract: "Describes the locales with lowest CVR report on the analytics page of the Customer Engagement Console (CEC)."
---
# Locales with lowest CVR

The *Locales with lowest CVR* report shows a list of locales with the lowest conversion rates (CVR).

![Screenshot of locales with lowest CVR report](https://doc.sitecore.com/api/markdown-image/discover/en/users/discover-user-guide/images/locales_lowest_cvr.png)

To drill down to a detailed report on an item, click the item.

To export data, click ![Additional options](<https://doc.sitecore.com/api/markdown-image/discover/en/users/discover-user-guide/images/Additional%20options.png>) and then click **Export Data**.

<details>
<summary><h2>Data filters</h2></summary>

You can narrow down the data you see in reports using the filters at the top of the report dashboard or section. Changing these values regenerates the reports.

Use the following filters to generate data for this report:

**Date range** - includes *Yesterday*, *Last 7 days*, *Last 14 days*, *Last 30 days*, *Last 90 days*, and *Customized range*.

**Devices** - includes *Desktop*, *Tablet*, *Mobile*, and *Bot*.

**App type** - includes *Web*, *Native*, and *Webview*.

**Country** - includes a list of countries.

**Visitor type** - includes new and returning visitors.

**Channel** - includes different methods by which a visitor has accessed your website or mobile app.

**Locale** - includes a list of locales.

> [!note]
> Depending on your domain setup, you might see some or all of these filters.

</details>

<details>
<summary><h2>Metrics and KPIs</h2></summary>

This report uses the following metrics and properties:

**Conversion rate** - the number of visits during which visitors made purchases, divided by the number of visits typically constrained to a period of time.

</details>