---
title: "Create a landing page"
slug: "create-a-landing-page"
abstract: "How to create a landing page in Sitecore Send."
---
# Create a landing page

Sitecore Send allows you to create landing pages using landing page templates or you can design your own using the landing page editor.

To create a landing page:

1. On the menu bar, click **Growth Tools** > **Landing Pages**.
2. In the top right-hand corner, click **New** > **Landing Page**.
3. On the **Set Basic Settings** page, in the **Name** field, enter a name for your landing page.

    ![Set Basic Settings page for a landing page](https://doc.sitecore.com/api/markdown-image/send/en/users/sitecore-send/images/Create_LP_Send.png)

4. In the **SEO settings** section, define the following and click **Next**.
    - **Page title** - the landing page title that your visitors see in their browser.
    - **Meta description** - enter a description of your landing page.
    - **Favicon** - click **Upload** to select an image to appear at the top of the web browser that the landing page is viewed in.
5. On the **Design** page, to change the design of your landing page in the [landing page editor](https://doc.sitecore.com/send/en/users/sitecore-send/landing-pages/working-with-the-landing-page-editor.html "Working with the landing page editor"), click **Go to editor**. When you have finished editing, click **Proceed to Next Step** and click **Yes**. Click **Next**.
6. Optionally, on the **Share on social media** page, you can configure the landing page to be shared on Facebook and X. For both options, you must fill out the following and then click **Next**.
    - **Headline** - the headline that appears when you share the post on the social media platform.
    - **Description** - the description of the post.
    - **Image** - click **Upload** to select an image to appear in the post.
7. Optionally, on the **Track your conversions** page, you can enable conversion tracking for your landing page using the following options for tracking and then click **Next**.
    - To use the built-in conversion tracking, set **Track Conversions** to *Yes*. You must now choose if you want to track conversions **When someone submits a form** or **When someone clicks a button**.
    - To use Google Analytics, set **Track with Google Analytics** to *Yes*. This requires Google Analytics to be configured for your site.
    - To use Facebook Pixel Code, set **Track with Facebook Pixel** to *Yes*. This requires Facebook Pixel Code to be configured for your site.
8. Optionally, to make a pop-up appear on the landing page that informs users about cookies, under the **Cookie Consent** section, set the **Notify visitors that this page uses cookies** to *Yes* and then click **Next**.
9. On the **Choose publishing method** page, you can publish to your Sitecore Send site or you can embed or publish to a WordPress site. Click **Next**.
10. On the **Summary** page, review the overview of your landing page. To edit a setting, click the *Edit*  link. Any fields with missing information are indicated by ![RedCrossInCircle.png](https://doc.sitecore.com/api/markdown-image/send/en/users/sitecore-send/images/RedCrossInCircle.png).

    When you are finished, you can either publish your landing page immediately by clicking **Publish**, or you can save your changes for later by clicking **Save & exit**.