Create a funnel

Current version: 9.0

Before you can apply a funnel to a map in the Path Analyzer, you must create the funnel in the Marketing Control Panel.

To create a funnel:

  1. Open the Marketing Control Panel and select the Funnels item.

  2. Click Funnel and give the new funnel a suitable name.

  3. In the new funnel item, add a description of the funnel.

  4. In the Sequence field, click Edit and in the Select Items dialog, add the pages that the visitor must visit to complete the business objective that you have defined.

    You must ensure that the pages are listed in the correct order.

    After you have created the funnel, you must push it through the workflow and deploy it.

  5. Click the Review tab and, in the Workflow group, click Deploy.

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