Walkthrough: Setting up a Marketing Automation activity for Salesforce

This walkthrough shows you an example of how to set up a Salesforce Marketing Cloud (SFMC) activity for Marketing Automation (MA) action. It describes how to:

• Create an SFMC tenant
• Grant the Tenant Service access to xConnect
• Configure connection strings for the Tenant Service
• Configure connection strings on a Sitecore instance
• Configure connection strings on a Marketing Automation service server
• Connect the Tenant Service to an engagement plan
• Set up synchronization to either Synchronize to SFMC centralized data extension or Synchronize to the SFMC centralized data extension and a journey