Create a new data folder
By default, the Setup – SFMC Account Infrastructure pipeline batch creates the folders that are needed to send data to SFMC. If you want to add additional data folder in Salesforce Marketing Cloud - Behavioral Data Exchange (SFMC), you must create a definition for the folder and push it to SFMC.
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In Sitecore, in the content editor, in the folder for the tenant, go to
Tenant Settings/Providers/SFMC/Object Definitions/Data Folders/Sitecore. -
Using the Insert menu, select Data Folder. Enter a name for the data folder.
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In the created item, in the Settings section, fill in these mandatory fields:
- Name – the data folder name. This can be the same as the item name.
- External Key – a unique key for accessing the data folder.
- Description – a short description of the data folder.
- Allow Children – select this to allow your data folder to have children.
- Content Type – the type of content contained in the data folder.

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Run the pipeline batch
Setup – SFMC Account Infrastructureto push the changes to your SFMC account.ImportantSetup – SFMC Account Infrastructuredoes not change existing folders in SFMC.