---
title: "Using the Experience Optimization leaderboard"
slug: "using-the-experience-optimization-leaderboard"
abstract: "How the Experience Optimization dashboard works."
---
# Using the Experience Optimization leaderboard

The Experience Optimization leaderboard is a tab in the **Experience Optimization** dashboard. The leaderboard shows a number of key performance indicators (KPIs) for content testing.

<details>
<summary><h2>What different roles can see in the leaderboard</h2></summary>

What you can see in the leaderboard depends on the role that the administrator has assigned to you.

> [!note]
> You need to have the *Analytics Testing*, *Analytics Advanced Testing*, or the *Analytics Management Reporting* role to see the Experience Optimization application at all.

If you have the *Analytics Testing* or *Analytics Advanced Testing* role, you can see:

- Overview of current content testing activity
- Leaderboards

If you have the *Analytics Management Reporting* role, you can see:

- Overall performance for the current month compared with the previous month
- Leaderboards

Some things are unique for the roles, and some are common for all roles (but display different data, depending on the role.)

</details>

<details>
<summary><h2>Overall performance</h2></summary>

**Overall Performance** shows the combined performance changes between the current month and the previous month for all content authors.

- **Score** – calculated as the product of the effect and number of visits in a month
- **Guessing** – the percentage of correct guesses about the outcome of tests
- **Effect** – the difference between the trailing values of the best non-original experience and the original experience
- **Activity** – the number of tests run

Experience Optimization shows the changes between the two months as percentages.

</details>

<details>
<summary><h2>Leaderboards</h2></summary>

The front page of the dashboard shows a number of leaderboards. The dashboard shows each leaderboard twice: one version with data from the current month and another with data from the previous month. They show users that have started tests ranked by a number of measures (KPIs.)

The leaderboards show the scores as bar charts, and these bar charts are normalized.

The leaderboards are:

- **The main leaderboard** – shows a combined score, and scores for guessing, effect, and activity. It sorts users by their test score. [Overall Performance](https://doc.sitecore.com/xp/en/users/100/sitecore-experience-platform/using-the-experience-optimization-leaderboard.html#UUID-8193d2e0-bb83-8c0e-fbf6-57ff5295ee75_id__Overall_Performance "Overall performance") describes how these scores are calculated
- **Best Guessing** – shows scores for guessing
- **Highest Effect** – shows scores for effect
- **Most Active** – shows who has created most tests

Depending on your role you see these leaderboards differently.

Users with the *Analytics Testing* or *Analytics Advanced Testing* roles:

- See their own score as well as the scores of the users ranked just above and just below them. If users have no data for a specific KPI, they will see a "no data" message.

Users with the *Analytics Management Reporting* role:

- See the top scores and the average score.
- Can click **View full list** for each leaderboard and see more data:
- See the average score as well as the scores of all users.
- Can move the period that is shown back and forth in time with the **Previous** and **Next** buttons.
- Can change the "time resolution"

The views you get to after clicking **View full list** are reports, and you can get to these reports in the **Leaderboard** group in the **Reports** menu.

</details>

<details>
<summary><h2>Current activity</h2></summary>

**Current Activity** shows the recent activity of a content author. This is what content authors see at the top of the dashboard when they open the Experience Optimization application:

- The number of tests started this day (by all users)
- The number of tests currently running
- The number of visitors that were exposed to tests this day (this is not the same as the total number of visitors: the percentage of visitors exposed to the test can be set for each test.)
- The overall outcome of tests that ended this day.

</details>