Commerce integration with Experience Analytics

Version: 10.0

This topic describes the items installed in Sitecore with the Commerce Connect package.

Important

The Storefront Abandoned Cart marketing automation campaign is available from Commerce Connect 9.0.2. The New Order Placed marketing automation campaign is available from Commerce Connect 9.2. To use them, you must have installed the Connect Marketing Automation package. For more information, see the Installation Guide.

Finding Commerce Connect items in the Content Editor

Commerce Connect items are installed in the following folders in the Content Editor:

Item type	Item path
Page events	/sitecore/System/Settings/Analytics/Page Events/CommerceConnect
Goals	/sitecore/System/Marketing Control Panel/Goals/CommerceConnect
Outcomes	/sitecore/System/Marketing Control Panel/Outcomes
Conditional renderings	/sitecore/System/Settings/Rules/Definitions/Elements/CommerceConnect Conditional Renderings
Experience Analytics Dimensions	/sitecore/System/Marketing Control Panel/Experience Analytics/Dimensions/Connect
Marketing automation plan folder	/sitecore/System/Marketing Control Panel/Automation Plans
Marketing automation actions	/sitecore/System/Settings/Analytics/Marketing Automation
Marketing automation conditions	/sitecore/System/Settings/Rules/Definitions/Elements/Commerce - Cart /sitecore/System/Settings/Rules/Definitions/Elements/Commerce - Email
Marketing automation templates	/sitecore/System/Marketing Control Panel/Marketing Automation Templates
Personalization rules	/sitecore/System/Settings/Rules/Definitions/Elements/CommerceConnect Conditional Renderings
Segmentation predicates	/sitecore/System/Settings/Rules/Definitions/Elements/Commerce - Contact
Templates	/sitecore/Templates/CommerceConnect /sitecore/Templates/Branches/CommerceConnect

Page events, goals, and outcomes

To access page events, goals, and outcomes included with Commerce Connect, you need to use the API provided with Commerce Connect. For more information, see the Commerce Connect Developer's Guide.

The table below details the Commerce Connect page events, goals and outcomes.

Note

When Sitecore saves events, goals and outcomes, Sitecore stores the related personal data in contact facets and assigns the facets a PIISensitive attribute (Personally Identifiable Information) so that the facets can be deleted if the customer exercises their right to be forgotten. For more information, see the Privacy Guide.

Service layer the item belongs to	Item Type	Type	Item Name	Data Stored with the Item
Cart	Page event	-	Cart Created	`ExternalId (Cart ID), UserId, CartName, CartStatus`, `ShopName`
Cart	Page event	-	Cart Deleted	`ExternalId (Cart ID), UserId, CartName, CartStatus`, `ShopName`
Cart	Page event	-	Cart Locked	`ExternalId (Cart ID), UserId, CartName, CartStatus`, `ShopName`
Cart	Page event	-	Cart Resumed	`ExternalId (Cart ID), UserId, CartName, CartStatus, ShopName, PreviousStateName`
Cart	Page event	-	Cart Unlocked	`ExternalId (Cart ID), UserId, CartName, CartStatus, ShopName`
Cart	Page event	-	Cart Updated	`CustomerId, CartName, ShopName`
Cart	Page event	AJAX	Lines Added To Cart	`ListOfCartLines (ProductId, Quantity, Price), ShopName`
Cart	Page event	AJAX	Lines Removed From Cart	`ListOfCartLines (ProductId, Quantity, Price), ShopName`
Cart	Page event	AJAX	Lines Updated On Cart	`ListOfCartLines (ProductId, Quantity, Price), ShopName`
Cart	Page event	MA Campaign - out of process	Abandoned	`ShopName, ExternalId (Cart ID), Cart and Cart Total`
Catalog	Page event	Page	Visited Category Page	`CategoryId, Category Name`
Catalog	Page event	AJAX	Facet Applied	`Facet name, Applied (boolean)`
Catalog	Page event	AJAX	Product Sorting	`Sort key, Sort direction (ASC/DSC)`
Catalog	Page event	Page	Visited Product Details Page	`Product ID, ProductName, ParentCategoryId, ParentCategoryName, ShopName, Amount, CurrencyCode`
Customers and Users	Page event	-	Customer Account Deleted	`CustomerName, ShopName`
Customers and Users	Page event	-	Customer Account Disabled	`CustomerName, ShopName`
Customers and Users	Page event	-	Customer Account Enabled	`CustomerName, ShopName`
Customers and Users	Page event	AJAX	Customer Account Updated	`CustomerName, ShopName`
Customers and Users	Page event	-	User Account Deleted	`UserName, ShopName`
Customers and Users	Page event	-	User Account Disabled	`UserName, ShopName`
Customers and Users	Page event	-	User Account Enabled	`UserName, ShopName`
Customers and Users	Page event	AJAX	User Account Updated	`UserName, ShopName`
Customers and Users	Goal	AJAX	Customer Account Created	`CustomerName, ShopName`
Customers and Users	Goal	AJAX	User Account Created	`UserName, ShopName`
Globalization	Page event	AJAX	Culture chosen	`ShopName, Culture ID`
Inventory	Page event	Page	Add To Cart Stock Status	`ExternalId (Cart ID), UserId, ShopName, ListOfCartLines(ProductId, StockStatus, InStockDate, ShippingDate)`
Inventory	Page event	-	Back In Stock Subscription	`Product, Email, Location, InterestDate, ShopName`
Inventory	Page event	-	Back In Stock Unsubscription	`Product, Location, ShopName, VisitorId`
Inventory	Page event	-	Products Are Back In Stock	`ShopName, ListOfProducts`
Inventory	Page event	Page	Visited Product Stock Status	`ShopName, Product, Location, StockStatus, AvailabilityDate, StockCount`
LoyaltyProgram	Goal	-	Loyalty Program Joined	`ExternalId, CustomerId, ShopName, CardNumber`
Orders	Page event	Page	Gift Card Purchase	`OrderId, ExternalId (Gift Card ID), Total (the order total), FiftCartAmount (the amount used on the gift card) and Balance (the remaining amount on the gift card)`
Orders	Page event	-	Loyalty card Purchase	`OrderIdD, Total (the order total, Loyalty CardID,and LoytaltyCart Amount (the total amount that the loyalty points equals)`
Orders	Page event	-	Order Status Changed	`OrderId, OrderStatus (string)`
Orders	Page event	AJAX (bundled)	Ordered Product Stock Status	`ProductId, ProductName, StockStatus, InStockDate, ShippingDate, PreOrderable (boolean)`
Orders	Page event	Page	Visitor Cancel Order	`CustomerId, ShopName, OrderId, TotalAmount`
Orders	Page event	Page	Visitor Viewed Order Details	`CustomerId, ShopName, OrderId, TotalAmount`
Orders	Page event	AJAX	Visitor Viewed Order History	`CustomerId, ShopName`
Orders	Page event	-	Offline Orders Synchronized	`UserId, ShopName, LastOrderSynchronizedDate, ExternalSystem, NumberOfOrdersSynchronized, SynchronizedOrderIDsList`
Orders	Goal	AJAX (bundled)	Visitor Order Created	`ExternalId (Order ID), ShopName, Total (Amount, TaxTotal), Order`
Orders	Outcome	AJAX (bundled)	Product Purchase (Visitor Order Created)	`ShopName, Order ID (External ID), a cut down order (order header + order lines with product ids and names, line total, subtotal and total)`
Pricing	Page event	-	Currency chosen	`ShopName, CurrencyCode`
WishLists	Page event	-	Lines Added To WishList	`ExternalId, UserId, WishListName, ShopName, ListOfWishListLines(ProductId, Quantity, Price)`
WishLists	Page event	-	Lines Removed From WishList	`ExternalId, UserId, WishListName, ShopName, ListOfWishListLines(ProductId, Quantity, Price)`
WishLists	Page event	-	Lines Updated On WishList	`ExternalId, UserId, WishListName, ShopName, ListOfWishListLines(ProductId, Quantity, Price)`
WishLists	Page event	-	WishList Created	`ExternalId, UserId, WishListName, ShopName`
WishLists	Page event	-	WishList Deleted	`ExternalId, UserId, WishListName, ShopName`
WishLists	Page event	-	WishList Emailed	`ListOfWishListsEmailed (ExternalId, UserId, WishListName, ShopName)`
WishLists	Page event	-	WishList Printed	`ExternalId, UserId, WishListName, ShopName`

Personalization rules

The following table shows details of the personalization rule conditions that come with Commerce Connect.

Service layer	Item name	Description	Rule parameters
Cart	Total Product Quantity Condition	Tests the current quantity of items in the cart against a specified value.	TotalProductQuantity, compares-to operator
Cart	Cart Total Condition	Tests the current cart total against a specified amount.	CartTotal, compares-to operator
Cart	Specific Product Quantity Condition	Tests the current cart content for the quantity of a specified product against a specified value.	ProductId, ProductQuantity, compares-to operator
Inventory	Current Product Stock Count	Tests the stock count of a product given by the Commerce Context implementation against a specified value. Requires Commerce Context. The default implementation alone throws Not Implemented exceptions.	StockCount, ShopLocation, compares-to operator
Inventory	Current Product Stock Status	Tests the stock status of a product provided by Commerce Context against a specified status. Requires Commerce Context. The default implementation alone throws Not Implemented exceptions.	StockStatus, compares-to operator
Inventory	Specific Product Stock Count	Tests the stock count of a specified product against a specified value.	ProductId, StockCount, compares-to operator

Marketing automation campaigns

Commerce Connect contains default marketing automation campaigns including the Storefront Abandoned Cart marketing automation campaign and the New Order Placed marketing automation campaign. The following table describes items installed for Commerce marketing automation campaign.

Service layer the item belongs to	Item type	Item name	Description
Cart	New Order Placed campaign template	New Order Placed	Sends an order confirmation email message to contacts who have completed a purchase and follows up with an email message recommending products two weeks later.
Cart	Marketing Automation campaign template	Abandoned Cart	Follows up on contacts who visit the storefront and leave a shopping cart with products in it. If a contact has a known email address, Sitecore sends a notification email to encourage the contact to finalize the purchase. The marketing automation campaign stores the cart ID in custom values.
Cart	Marketing Automation campaign condition	Where Cart Has Been Manipulated	Checks if any actions have been performed on the cart since the contact was enrolled into the campaign or since last checked.
Cart	Marketing Automation campaign condition	Where Contact Has Email	Checks if an email exists for the contact.
Cart	Marketing Automation campaign condition	Where Contact Cart Is Empty	Checks whether the cart with the specified ID is empty.
Cart	Marketing Automation campaign condition	Raise Abandoned Cart event	Triggers the Abandoned Cart event.
Cart	Marketing Automation campaign condition	Send Commerce email	Triggers the Email Experience Manager (EXM) to send an automated email campaign transferring custom values from the marketing automation campaign to EXM.

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