Associate a campaign with an item

Abstract

You can associate a campaign with various items, such as landing pages or registration forms.

You can associate a campaign with various items, such as landing pages or registration forms. By implementing personalization rules, you can customize the items that a viewer sees on your website. You can measure the amount of traffic generated on campaign items and use Sitecore Experience Analytics to evaluate the campaign's effectiveness.

You can associate a campaign with an item in the Experience Editor and in the Content Editor.

This topic describes how to:

To associate a campaign with an item:

  1. Navigate to the item you want to associate with the campaign.

    • In the Experience Editor, navigate to the page that contains the item that you want to associate a campaign with.

    • In the Content Editor, expand the content tree and navigate to the content item that you want to associate a campaign with.

  2. In the Attributes group, click Attributes.

    • In the Experience Editor, the Attributes group is found on the Optimization tab.

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    • In the Content Editor, the Attributes group is located on the Analyze tab.

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  3. In the Attributes dialog, click the Campaigns tab and then select the campaign that you want to associate with the content item. Click OK.

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  4. Click Save.

  5. On the Home tab, in the Publish group, click Publish to save your changes.

To associate a campaign event with multiple items:

  1. Select an item or item bucket.

  2. In the search field enter * to return all items in the item bucket.

  3. Click the drop-down arrow to the left of the search field and select Search Operations.

  4. In Search Operations, select Apply Campaigns Events.

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  5. In the Attributes dialog, select either the event or failure action that you want to associate with the items.

  6. Click OK. The items are associated with the event or failure action.