Create a segment
When you create a segmented list, you can further segment the contacts in the included list source by adding a saved segment to the list. For example, if you want to regularly target contacts from Scandinavia in an email campaign, you can create and save a segment that includes all the contacts in your database that are from a Scandinavian country.
In the List Manager, you can create and save new segments that you want to use for segmenting your lists to include a very specific target audience.
To create and save a new segment:
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In the List Manager, click the Create menu, and then click Create segment.
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On the Segment page, in the General information section, enter a name and a description for the segment.
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To use a segment as a filter in the reports you generate with Experience Analytics, enable the Use as analytics filter check box.
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In the Segmentation section, click Add new rule
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For the new rule, click Edit rule to specify the conditions that you want to segment your included contacts by.
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In the Create rule dialog, in the Choose conditions field, select the relevant condition to segment your contacts by. For example, to segment your contacts by city, click the where the contact's preferred address country code compares to specific value.
Alternatively, you can enter a search word to search for a specific condition.
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In the Edit rule field, click the underlined values to specify the actions for the selected conditions.
NoteYou can add as many conditions in the rule description field as you want.
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When you have finished setting up the conditions and rules, click OK.
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Click Save to save your segment.
You can further refine the segment by adding more rules or you can edit or delete the existing rules.