Copilots and agents
Generative copilots and agents are Sitecore Stream AI-capabilities designed to boost marketers' productivity by accelerating decision-making and task execution. Copilots guide decisions, while agents automate actions, enabling marketers to focus on strategy and execution.
The copilots and agents both respond to natural language or predefined prompts, assisting marketers throughout content creation and reducing repetitive tasks. Marketers can request content drafts, campaign ideas, or tailored experiences with ease.
These tools are embedded within Sitecore products, offering chat-based interactions, one-click actions, and autonomous functionality.
Specializing in key areas, we currently offer these copilots:
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Brand copilot - helps marketers create on-brand content with the Brand Assistant's features for brand-aware chats, brainstorming, and brief generation.
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Content copilot - assists with content-related tasks with features for creating or refining content, content translation, grounded image tagging in Content Hub, AI-assisted content generation in Experience Platform, and AI content optimization and personalization in XM Cloud.
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Experience copilot - enables advanced search capabilities with features like visual searches in Content Hub and Q & A generation in Sitecore Search.
Over time, we'll continue improving these existing copilots and agents and introduce new ones with more AI capabilities, such as deep searches, semantic searches, content exploration, component generation, hypothesis generation, A/B testing recommendations.