BOPIS overview report

In the Analytics section of the Customer Engagement Console (CEC), in the BOPIS section, the BOPIS overview report describes the performance of your buy online and pick-up in-store strategy.

In BOPIS reports, metrics and KPIs take the following attributions:

• BOPIS - when the visitor has a confirmed store pick-up value in the order event.
• BOPIS Intent - when the visitor does not have a confirmed store pick-up value in the order event.

You can narrow down the data you see in reports using the filters at the top of the report dashboard or section. Changing these values regenerates the reports.

For a selected time period, you can access the following in the BOPIS overview report:

• BOPIS comparative metrics
• Store explorer
• Conversion funnel
• Top categories
• Top products