Create and assign values to a profile card
You use content profiles including profile cards to identify and segment contacts and implement personalization rules. A profile card contains saved profile keys and profile values. They allow you to assign profile values consistently across all items on your website.
To create a profile card:
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On the Sitecore Launchpad, click Marketing Control Panel.
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In the content tree, expand the Marketing Control Panel node and the Profiles node.
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Expand the node for the profile you are interested and then click the Profile Cards folder.
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On the Home tab, in the Insert group, click Profile Card to create a new profile card. Alternatively, you can click the Folder tab and then click Profile Card.
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In the Message dialog box, enter a name for the profile card and click OK.
Assigning profile values to a profile card
After you create a profile card, you assign profile values to this card.
To assign profile values to a profile card:
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In the content tree, in the Marketing Control Panel, select a profile card.
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On the Content tab, scroll down to the Profile Card Value field.
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In the Profile Card Value field, define the profile values that you want to assign to this card.
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Click Save.