The Analyze and Export dashboard
The Analyze and Export report is available for web and interactive experiments and experiences that have been live for 24 hours. For this report to display, you must perform the following:
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Add a goal - you must assign a primary goal to the web or interactive experiment or experience. For an experience, the goal determines the metric that Sitecore Personalize uses to measure its performance. For an experiment, Sitecore Personalize uses the goal as the metric for choosing the winning variant.
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Start the experiment or experience - after you start the web or interactive experiment or experience, personalization is in effect. Within 24 hours, you view how the experience is performing or how the experiment variants are performing against each other. This enables you to see how the assigned goals are being met.
Use the Analyze and Export report for an in-depth, day-by-day analysis of performance for either an experience or variants in an experiment. Use this report to track the daily performance of an experience or variants of an experiment, or to monitor and debug the experience or experiment variants over an extended time period.
The Analyze and Export report stores data for experiences and experiments for up to six months.
Filters
You can use the filters in the Analyze and Export report to display data according to the following options:
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Time - select a time frame to display data in the report such as last day, last week, last month, last 6 months, or a custom date range. By default, the report shows data from the previous month.
The exact dates and times used for the data currently displayed are indicated as Viewing data for [start date and time] - [end date and time], based on your organization's time zone.
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By - select the intervals at which data points are displayed on the graph. You can select a resolution by day, week, or month.
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Variants - select a specific variant to view data, for example, Control, or Variant. By default, the report shows data for all variants.
After selecting any of the filters, click Apply to run the Analyze and Export dashboard. To go back to the default view, click Reset filters.
The data in the Analyze and Export report is refreshed every 24 hours. To download the report as a ZIP archive containing CSV files, click the Download 
icon.
Experience metadata
This table shows overview metrics for the selected criteria. The table includes the following:
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Experience Name - the friendly name of the experiment or experience.
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Variant Name - the variant name for the experiment or name of the experience.
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Goal - the defined goal.
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Distinct Profile Count - the number of guests that were shown the experience or experiment variant over the selected time period.
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Distinct Session Count - the number of sessions in which the experience or experiment variant was shown over the selected time period.
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Converted - the number of converted sessions for the experience or experiment variant over the selected time period. A converted session is a session that resulted in a conversion.
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Value - the overall value attributed to the experience or experiment variant over the selected time period, based on the associated sessions. It refers to the
core_valueof the session, which is the monetary value of orders in the original currency. See sessions for a full definition of thecore_valueattribute.
Experience over time
These graphs show the performance of the experience or experiment variants over the selected time period with regards to the number of sessions for each experience or experiment variant.
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Experience Over Time - this graph shows the daily number of sessions for the experience or each variant in the experiment, for the selected time period. Hover your mouse over a section to see its number.
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Experience Over Time (Proportional) - this stacked bar chart shows the proportionate division of the number of sessions for the experience or between the experiment variants, for the selected time period. Hover your mouse over a section to see its number.
Performance by date
This table shows daily performance metrics for the experience or for each of the variants in an experiment, for the selected time period. This table is the same as the base table, but data is shown for each day of the selected time period, and therefore allows you to investigate each day of the experience or experiment period.