Sitecore Send actions

Retrieve subscriber information

Retrieves details about a subscriber using their subscriber ID. This includes information such as when they joined the email list, how they subscribed, and their current subscription status.

Sync subscriber data from Sitecore Send to an external CRM or customer support tool.

Create many subscribers

Adds multiple new subscribers to a specific Sitecore Send email list by specifying the email list ID or name.

Import new users from a lead generation platform, ecommerce store, or event registration tool into Sitecore Send.

Create subscriber

Adds a single new subscriber to a specific Sitecore Send email list by specifying the email list ID or name.

Automatically add a new user to your email list when they sign up through a third-party platform, such as a website form or mobile app.

Increment or decrement numeric custom field

Adjusts the value of a numeric custom field in a specific Sitecore Send email list. You can increase or decrease the value by an absolute number or a percentage.

Track engagement scores or loyalty points based on actions taken in another platform, like webinar attendance or purchases.

Send transactional email

Sends a transactional email to a subscriber using a template-based email, custom plain text, HTML, or a URL-based email content.

Send system alerts, order confirmations, or shipping updates triggered by events such as a completed checkout.

Set custom field value

Updates the value of a custom field in a specific Sitecore Send email list.

Sync user attributes from another platform, like membership level from a CRM or plan type from a billing system.

Trigger an automation

Starts an existing automation in Sitecore Send by specifying its automation ID or name, and the subscriber's email address.

Automatically start onboarding or re-engagement workflows, based on external actions, like a customer creating an account or abandoning a cart.

Unsubscribe subscriber

Removes a subscriber from a specific Sitecore Send email list by providing the subscriber's email address.

Reflect opt-outs from external systems, like when a user unsubscribes via your app or requests to stop receiving emails through customer support.

Custom action

Enables you to build a custom action via the HTTP connector using any Sitecore Send API endpoint.

Use this to access other Sitecore Send endpoints, for example to access campaigns and segments.