Add a deliverable to a project

A deliverable is used to divide a project into manageable and actionable tasks. It represents a specific, tangible outcome, such as creating a new social media campaign or designing a landing page, with a defined role in the marketing funnel.

You can add a deliverable to a project manually or you can use AI to generate it.

Add a deliverable manually

To add a deliverable to a project manually:

  1. In the Stream navigation menu, click Projects, then click the name of the project that you want to add a deliverable to.

    Go to Projects and open the project you want to add a deliverable to.
  2. On the project details page, on the List tab, click Add deliverable.

    Click Add deliverable to add a deliverable to your project.
  3. In the New deliverable pane, in the Deliverable name field, enter a descriptive name for the deliverable, up to to 255 characters.

    Enter the name of the deliverable and other details.
  4. In the Due date field, select the due date from the calendar. The system calculates and displays the remaining days to complete the deliverable in the Days remaining field.

  5. In the Funnel stage drop-down list, select the deliverable's role in the marketing funnel:

    • Top (or awareness stage) - introduce your brand to a broad audience.

    • Middle (or consideration stage) - nurture customer interest and guide them toward a decision.

    • Bottom (or conversion stage) - drive prospects to take action, such as purchases or sign-ups.

  6. In the Funnel tactics drop-down list, select a predefined tactic, such as Email and Billboards, or enter a custom funnel tactic. Make sure this tactic aligns with the selected funnel stage.

  7. Optionally, in the Label field, enter or select up to five tags to categorize the deliverable.

  8. When you're happy with the changes, click Save.

You've now successfully added a deliverable to the project. Repeat this process to add more deliverables as needed or add tasks to split the deliverable into actionable items.

Add a deliverable using AI

You must have at least one deliverable in your project before Stream can generate deliverable suggestions.

To add a deliverable to a project using AI:

  1. In the Stream navigation menu, click Projects, then click the name of the project that you want to add a deliverable to.

    Go to Projects and open the project you want to add a deliverable to.
  2. On the project details page, on the Funnel tab, click Suggest deliverable.

    Go to the Funnel tab and click Suggest deliverable to generate a suggestion.

    Sitecore Stream will generate a suggested deliverable appropriate for the funnel stage.

  3. To accept a suggestion, click Keep next to the deliverable you want to save. The deliverable is added to the corresponding funnel stage column.

    Click Keep to save the AI-generated deliverable suggestion.
  4. To view or edit the details generated by AI, on the List tab, click the name of the deliverable and make your changes.

    View or edit the details of the AI-generated deliverable.
  5. When you're happy with the changes, click Save.

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