Discover attribution details by widget type

Use the following filters to generate data for this report:

Direct order revenue - the revenue from sessions where a visitor clicked one or more products and purchased one or more products they clicked. The entire order (basket) revenue is included in this metric. This metric is sometimes called Direct revenue.

Direct orders - the number of orders from sessions where a visitor clicked one or more products and purchased one or more products they clicked.

Direct purchase - the number of units purchased from sessions where a visitor clicked one or more products and purchased one or more products they clicked.

Direct purchase units - the number of units purchased from sessions where a visitor clicked one or more products and purchased one or more products they clicked. This metric is sometimes called Direct purchase.

Direct purchase revenue (DPR) - the total revenue from units purchased from sessions where a visitor clicked one or more products and purchased one or more products they clicked.

Click revenue - the revenue from sessions or visits when a visitor purchased one or more products different from those clicked.

Click-assisted orders - the number of orders from sessions or visits when a visitor purchased one or more products different from those clicked.

View revenue - the revenue from sessions or visits where a visitor viewed one or more products.

View orders - the number of orders from sessions or visits where a visitor viewed one or more products.