1. Split test results

Split test overview

The Split test overview report describes the key test conditions and links to the widget and widget variations of the split test.

Note

The first variation in the list of variations for a test is always the control variation. All other variations are tested against it.

Screenshot of a split test overview.

The following table describes the properties of the Split test overview report.

PropertyDescription
NameName of the split test.
StatusStatus of the split test. Options are Running, Completed, and Scheduled.
Start dateDate and time when the test started or starts.
End DateDate and time when the test ended or ends.
WidgetName of and link to the Discover widget whose variations are in the test.
Traffic SplitSplit percentages of the widget variations in the test.

Hover your mouse over a widget variation name to display all the widget variation rules active during the test.
ConfidenceProbability that the hypothesis is true. Default value is 95%.
HypothesisPredicted difference between two widget variations in a Discover split test. Default value is Two-Sided.
Primary test metricMetric that is used to decide the winner.
Note

When you test more than two variations, all variations are run against the first variation because tests are always run between two variations.

In a Split test report, use the drop-down menu above the Split test overview report to select a variation for its test results.

Screenshot of drop-down selector for split testing multiple variations.

This drop-down menu is only available for tests with more than two variations.

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