Pages performance

In the reports, attributed metrics and KPIs represent records that reflect the type of visitor interaction to which they are attributed.

For example, a click-assisted metric records sessions or visits where the visitor purchased one or more products different from those that they clicked.

Visitor interaction types include:

Direct - refers to a visitor clicking one or more products and purchasing one or more products that they clicked.
Click-assisted - refers to a visitor purchasing one or more products different from those they clicked.
View-assisted - refers to a visitor viewing one or more products.
Unassisted - refers to a visitor not viewing and not clicking a product but converting.

Unassisted visits - the number of visits where the visitor did not view and click a product but converted.

Unassisted orders - the number of orders where the visitor did not view and therefore did not click a widget, but did convert.

Unassisted Revenue - the revenue from sessions or visits where the visitor did not view and click a product but converted.

Unassisted converted visits - the number of orders where the visitor did not view and click a product but converted.

Unassisted RPV - the ratio of revenue from sessions or visits where the visitor did not view and click a product but converted, and total visits.

Unassisted AOV - the ratio of the number of orders from sessions or visits where the visitor did not view and click a product but converted, and total visits.

Pages performance

Data filters

Metrics and KPIs