Attribution to widget type

The Attribution to widget type report is a detailed two-part report for a product. You can drill down to direct purchase revenues attributed to widgets by their type. You can compare contributions of each widget type towards overall direct purchase revenues over the selected time period.

In addition to a pie chart for the KPI from the different widgets, this report also includes a paginated table, listing every widget and its metrics. You can configure and sort its columns.

To see the metrics and values by widget type, click the widget type tile.

Data filters

Use the following filters to generate data for this report:

Note

Depending on your domain setup, you might see some or all of these filters.

Metrics and KPI

In the reports, attributed metrics and KPIs represent records that reflect the type of visitor interaction to which they are attributed.

For example, a click-assisted metric records sessions or visits where the visitor purchased one or more products different from those that they clicked.

Visitor interaction types include:

Direct - refers to a visitor clicking one or more products and purchasing one or more products that they clicked.
Click-assisted - refers to a visitor purchasing one or more products different from those they clicked.
View-assisted - refers to a visitor viewing one or more products.
Unassisted - refers to a visitor not viewing and not clicking a product but converting.

Do you have some feedback for us?

If you have suggestions for improving this article,