Edit a brief

You can edit a smart brief that you created on the Briefs page or a brief that you generated and published from the Brand Assistant.

Editing lets you refine goals, update audience information, adjust messaging, or attach new resources as campaign plans evolve.

To edit a smart brief:

1. In the navigation menu, click Strategy. Then, in the left sidebar, select Briefs.
2. In the list of available briefs, click the brief you want to edit.
3. On the brief details page, to edit the brief's name, click it at the top of the page, type a new name, and press Enter.
4. Edit the required fields for the brief. You can use the buttons on the toolbar to format text if needed.
5. Optionally, for fields that support AI, use the AI Assistant to generate text:
   • Click the AI Assistant icon on the toolbar.
   • Enter a prompt describing what you want.
   • Click Send  to generate a draft.
   • If needed, refine the prompt and regenerate until satisfied.
   • When you're happy with it, click Accept to insert the AI-generated text into the field.
6. Optionally, for the Timeline field, use AI to build the timeline:
   • Click AI Suggestions. AI will generate milestones based on the brief content.
   • Review the suggestions and regenerate if needed.
   • Click Accept to insert the timeline into the field.
7. To upload media items, click Upload.
8. Click Save.