Get started with audiences

This topic provides a starting point for working with audiences in SitecoreAI. The Audience Builder AI Assistant interprets prompts into existing audience rule structures. It complements manual rule editing rather than replacing it, so you can continue to define and adjust audience rules manually.

For detailed instructions, see the linked documentation:

1. Create an audience - define the profiles you want to include by building the rules manually or using AI.
2. Add audience rules - select profile data attributes, such as profile, session, event, or trait attributes, and define the rules profiles must match. You can also edit, delete, or reorder audience rules as needed.
3. Review the estimated audience size - check how many profiles currently match your audience rules while you refine the audience.
4. View and inspect audience details - optionally review audience rules, rule groups, generated code, JSON, or table views when you need more detail.
5. Set the audience live - make the audience live so SitecoreAI can evaluate profiles and save audience membership on profiles. To make changes after an audience is live, pause it first.
6. View audience membership - review the saved audience membership result in the profile.