Create a campaign
A campaign represents a key marketing initiative, goal, or activity that your team aims to accomplish, such as product launches, website updates, seasonal promotions, or digital ad strategies. Creating a campaign is the starting point for planning and organizing work, as well as delegating responsibilities.
To create a campaign, you must have a Stream Admin app role or an Organization Admin or Organization Owner role in Sitecore Cloud Portal.
After you create a campaign, you can define its deliverables to outline the intended outcomes, and each deliverable can be divided into actionable tasks.
To create a campaign:
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In the navigation menu, click Strategy. Then, in the left sidebar, select Campaigns.
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On the Campaigns page, click Create campaign.
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In the Campaign details dialog, enter the following:
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Campaign name - enter a descriptive name for the campaign, up to 255 characters.
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Start date and Due date - enter the campaign's start and end dates. The system calculates and displays the campaign duration in the Total days field.
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Optionally, you can do the following:
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In the Campaign description field, enter a short summary of the campaign.
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In the Labels field, enter or select up to five tags.
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In Brand kit, select a brand kit that you want to link to this campaign.
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To add a thumbnail image for your campaign, click the default thumbnail next to the Campaign name field. Then, select another image, or click the plus icon
to upload a custom thumbnail.
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Click Save. You are redirected to the campaign's Overview page.
You've now successfully created a new campaign. Next, you can add deliverables to the campaign, edit the campaign details, or attach relevant campaign files.