1. Understanding agents

Snackable content generator

The Snackable Content Generator is an agent that creates short-form, engaging content optimized for quick consumption across multiple channels.

After you enter a topic or describe your requirements, the agent:

  • Analyzes the input and suggests relevant channels for approval.

  • Generates bite-sized content tailored to each approved channel (for example, LinkedIn, Email, Facebook).

When to use

Use the Snackable Content Generator for the following business scenarios:

  • Repurposing long-form content into social-ready snippets.

  • Maintaining consistent presence across multiple channels.

  • Supporting campaign amplification with lightweight content.

Edit the configuration

Before running this agent, review and update its configuration to control how it generates content.

The configuration determines what the agent produces and how it behaves, so you can align it with your brand, audience, and use case.

Before you begin

Make sure you have a Builder License assigned to your user account. This license is required to edit agents.

To edit the configuration:

  1. In the navigation menu, click Agentic. Then, in the left sidebar, select Agents.

  2. On the Agents page, find Snackable Content Generator.

  3. Click the actions menu > Edit.

  4. Review and configure the tabs:

    • Overview - view the agent's basic information, how it works, and inputs required to run it. This tab is read-only.

    • Parameters - define guidance that shapes how content is generated. For example, you can specify target audiences, channels, languages, and formats.

      • Channels - a predefined language parameter is provided. You can edit or add relevant channels (for example, LinkedIn, Email, Facebook) as needed.

    • Schemas - define structured JSON output formats. For example, you can add schemas for blog posts, email content, or social media posts.

      • Default schemas - predefined schemas for LinkedIn, Twitter, Instagram, Facebook, Email Content, Blog Posts are provided. You can edit them or add new ones to to match your desired format.

    • HTML Templates - define how generated content is formatted and displayed in previews. Templates typically correspond to the defined schemas.

      • Default templates - predefined HTML templates corresponding to the schemas are provided. Edit the templates as needed and preview your changes.

    • Workflow - view the agent’s execution workflow, including all processing steps. This tab is read-only.

  5. Click Save Changes. Return to the Agents page and run the agent.

Run the agent

Use the Snackable Content Generator to create multiple bite-sized content variations for a single topic.

To run the agent:

  1. In the navigation menu, click Agentic. Then, in the left sidebar, select Agents.

  2. On the Agents page, find Snackable Content Generator.

  3. Enter a Space Title for the run.

    In the Agents section, the selected agent is added by default.

  4. Provide the required inputs:

    • Content Requirements - enter a specific topic to write about.

      Example: AI tools for marketing

    • Parameters - select the parameters to define how the content should be generated:

      • Channels - specify the channels or platforms for which you need content.

      • Target Audiences - specify the target audiences for content variations.

      • Content Formats - specify the content formats.

    Tip

    To change the parameters (such as languages, audiences, formats) the agent considers, edit the agent’s configuration.

  5. Optionally, provide the following:

    • Items - use items as the inputs the agent will act on. The agent processes each item to generate outputs. Click Add items to include:

      • CMS - select content item from a SitecoreAI site or collection.

      • Artifacts - use artifacts previously generated in any space.

      • Briefs - select a brief created in the Strategy app.

      • Other - import a CSV file and select all or part of its data.

    • Context - use context as background information that guides how the agent generates results. Click Add context to include:

      • Artifacts - use any artifacts previously generated in the current space.

      • Brand kits - select your organization's brand kit.

    • Supporting files - click Browse to upload supported files related to your request.

  6. Click Create.

  7. The new space created for the run opens. Click Run to start the agent.

    Tip

    Processing might take some time. You can leave the page and return to the space at any time to track progress.

    When processing is complete, the results appear in the space.

    Important

    Always review AI-generated artifacts carefully and validate key information before using them.

    To learn more about what’s included in a space, see View a space.

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