Get started with assets

Sitecore Content Hub enables you to search, find, and curate content in one unified repository. It helps you to avoid duplication and streamlines content processes for easy collaboration. With Content Hub, you can, for instance, use stored assets in marketing campaigns or product descriptions. Content Hub supports many types of content, such as photos, layouts, artwork, video, audio, PDFs, and others. Each of these items is called an asset.

In a simple workflow, for example, you create a piece of digital marketing content (such as a photograph) and upload it to Content Hub. Then, you add metadata to describe its features and send it off to review. Once the reviewer approves it, the photograph becomes available to designated users. They can then download, edit, annotate, and distribute the asset in marketing campaigns, for instance. They can also add new asset versions as they are created, to support additional marketing channels. When assets are no longer used, you can archive them.