Generate brief content using AI
The AI Assistant helps you add engaging content to your brief while following brand guidelines. You can either create original content, use the AI Assistant to draft text, or enhance existing content. Entering a prompt will generate an initial draft, which you can refine by improving the prompt until you have a draft that you are happy with. Using the AI Assistant lets you create content more quickly and efficiently while maintaining complete control over the text. The AI Assistant can also help you build a campaign timeline of key milestones.
Depending on the field type, by clicking AI Assistant 
, you can use AI to:
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Generate content for simple text and rich-text fields.
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Change the tone of the content, such as making it more formal, informative, casual, bold, or friendly.
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Summarize content for more concise text.
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Draft a timeline based on key milestones.
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Find relevant assets using text-based or visual search.
When a field is empty, you are asked to describe what you want to write about. After writing your prompt, click Send 
to create a first draft. If the text isn't quite what you wanted, you can refine your prompt and regenerate the content. When you're happy with it, you can insert the text into the field. You can continue to improve the text by selecting it and using AI.
Make prompts clear and concise. Be sure to specify the type of content you want. Specify important keywords and constraints.